Comprehensive Insurance Solutions to
Protect, Plan, and Prosper

Comely Global Insurance Agency (CGIA) is a licensed and trusted insurance partner. We understand that life and business come with uncertainties. As a result, we facilitate our clients to access a full spectrum of insurance, investment and retirement services tailored to their specific needs. This include offering life and general insurance services to individuals, families, businesses, and organizations to protect them from health and financial risks by transferring the risks to insurance companies.

Explore our comprehensive Insurance Services and gain the protection and peace of mind you need to secure your health, assets, and future—with tailored coverage solutions designed to safeguard your personal, family, and business needs for the long term
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Benefits of Insurance

Insurance facilitates smooth running of the financial activities in an economy by guaranteeing of payment in the event of losses. In the process of doing this, insurance results in several economic and social benefits for individuals, families, businesses and other organisations. These include the following:

  • Peace of mind.

The basic idea of insurance is that if a loss occurs, the insurer will compensate or indemnify the insured. As a result, when people, families, and businesses pay small premiums and obtain insurance, they have peace of mind knowing that if the covered risk occurs, they will be reimbursed or indemnified. For example, if the business premises catch fire, the investor is so much worried because the insurer will step in to cover the losses. Similarly, in case of a premature death of policyholder in life assurance, the dependants will be guaranteed some income in the future.

 

  • Family and business financial security or protection

Insurance protects individuals, families, and organizations against financial loss. For example, in the event of a policyholder’s untimely death under life assurance, the dependants will be paid a lump sum or an income to compensate for the financial loss caused by the death. When a business suffers a loss, the insurance indemnifies the insured and ensures the business’s continuity. 

 

  • Credit or loan protection

Credit providers, such as hire purchase firms, banks, microfinance institutions, and others, require customers to have credit or loan insurance policies in order to receive the facility. The sum assured provides lenders with financial security in the case of a customer’s premature death or disability. A common example is the acquisition of a house with a mortgage, in which the policyholder can obtain decreasing or endowment life insurance to protect the outstanding loan plus interest in the event of the customer’s death or disability.

 

  • Partnership protection

People can transact business in the form of a partnership, in which their individual shares are held separately. When a partner dies and the partnership is dissolved, the deceased partner’s ownership passes to their dependents, who may not be competent or interested in entering the partnership. As a result of this complication, most partners enter into an arrangement that allows their counterpart(s) to buy their shares after their death. As a result, the partners would purchase a partnership protection insurance policy that would give the surviving partner the funds needed to buy such shares upon the death of the counterpart(s).

 

  • Savings

The premiums paid for certain life insurance plans serve as money saved now for later purpose, such as saving for children’s further education or earning an income in old age. Unlike savings through financial institutions such as banks, savings and credit cooperatives, and others, saves through life insurance instills discipline in saving. How? By ensuring that such funds are not to be withdrawn until they have at least reached surrender value. This means that the policy has been in effect and premiums have been paid for three years.

 

  • Investments

The pool of premiums collected by insurance companies are ideally held to indemnify or compensate the sum covered in the event of a loss. However, the loss is not guaranteed, so insurers can lend a considerable percentage of the premium funds to the government and other capital market players. The policyholders may receive returns on premiums lent.  In this way, insurance creates opportunities for policyholders to invest. 

 

  • Job creation and retention

With insurance protection, investors can be assured in building enterprises that provide jobs for individuals as well as opportunities for customers, suppliers and others. As a result, in the event of a loss, the enterprise is indemnified, ensuring business continuity as well as job security and meeting the needs of consumers, suppliers etc.

 

  • Provision of old age income

Life assurance products notably endowment policies, annuities and pension schemes provide income for people upon retirement. 

 

  • Education for children

Parents can take certain life policies to cover education for their children upon maturity or pre-mature death of the parent(s).

 

  • Reduction and control of losses

The fact that insurers indemnify or compensate for the sum covered in the event of a loss depletes their resources. It is also critical to ensure that indemnification or compensation is not obtained by unethical means.  In this regard, insurers put in place control measures to decrease losses both before they occur (pre-loss control) and after they occur (post-loss control). Pre-loss control measures include insurers using surveyors to advise on how to reduce risk before it is covered, as well as raising awareness among insurance policy applicants and the general public on how to reduce losses. Examples of post-loss control are the use of loss adjusters and others to determine if the claim is payable etc.

Types of Insurance Available

Life Assurance, Investments, Retirement Benefits Services

Under this, we assist our clients to access:

  • Term assurance
  • Whole life assurance
  • Endowment assurance
  • Children assurance
  • Annuities
  • Group life assurance
  • Retirement benefit schemes

General Insurance Services

We assist our clients to access the following insurance policies:

  • Property insurance –include Fire and related perils, Business interruption, Domestic package, Theft / burglary, All Risks, Goods in transit, Money, Contractors all risks, and Engineering insurance policies
  • Liability insurance –include Public liability, Product liability, Professional indemnity, and Work injuries benefit insurance policies
  • Guarantee insurance – coverage include Fidelity guarantee and Bond insurance policies
  • Accident insurance – include Personal accident, Group personal accident, Travel and Health (medical) insurance policies
  • Transport insurance – include Motor, Marine and Aviation insurance
  • Agriculture insurance – include Crop, Livestock, Blood stock, Poultry, Forestry, Green house, and Aquiculture insurance policies

Who Do We Support with Insurance, Investments And Retirement Benefits Services

We provide life and general insurance services to Individuals, Families, Corporates, Small and Medium size Enterprises (SMEs),

Non-Government Organizations (NGOs), Government Institutions and other formal organisations and groups.

Why people do not take insurance cover

Despite the tremendous benefits of insurance, the following are some factors that contribute to the majority of people not taking insurance coverage:

  • Lack of financial literacy including insurance knowledge

The main components of an economy’s financial sector include insurance, pensions, banking, and capital markets. One of the reasons for poor insurance and other financial service penetration has been attributed to a lack of financial literacy in these areas. For example, 38% of the Kenyan population is financially illiterate (according to a GSM Association study). This book serves to deepen financial literacy.

 

  • Poor economic growth

A country’s economic growth is directly related to its population’s purchasing power. Poor economic growth leads to poverty, which signifies a lack of purchasing power for the people. Faced with poverty, most people do not prioritize insurance. Such people may not enjoy the benefits of insurance.

 

  • Cultural practices and beliefs

There are cultural practices and beliefs that encourage social support, such as extended family, while discouraging usage of insurance. For example, wife inheritance for maintenance and fund raising for funeral arrangements discourage the purchase of insurance policies. Also beliefs such as considering the talk of death as bad omen discourages people from taking some life policies like funeral expenses policy. All these contribute to increase the social and communal burden, rather than people benefiting from insurance. Some cultural customs and beliefs may be irrelevant and people can consider taking insurance cover instead.

 

  • Inadequate insurance products

For a long time, insurers were not offering the products that meet the changing needs of the society. However, this is being addressed by the emerging insurance policies.

 

  • Complacency or ignorance

Most people who do not have insurance believe that nothing bad will happen to them, their loved ones, or their businesses. In other words, they are willing to accept the risks, whether intentionally or unknowingly. This mind set frequently leads people to see insurance premiums as a waste of money if no claims are submitted. What they fail to realise is that the primary goal of insurance is to protect against unanticipated catastrophes that could result in a loss. Yes, people pay premiums and may not make claim since the insured event did not happen – but that does not make insurance less important. Imagine if you did not pay any premiums (hence no insurance) and then the loss happens, for example a fatal vehicle accident or even fire on your business premises etc.?

 

  • Faith is some religious beliefs

For some religious people who do not have insurance they look at faith, belief and divine intervention as the solution for anything bad that may happen. Therefore, they cannot benefit from insurance.

Compulsory Insurance Services in Kenya

The following insurance services are mandatory in Kenya – ensure you comply before law catches up with you:

  • The Insurance (Motor Vehicles Third Party Risks) Act-Cap 405 of the laws of Kenya – ensure your motor vehicle is insured
  • The Work Injury Benefits Act (WIBA) – insure your employees
  • The National Social Security Fund (NSSF) – register your employees with and remit contributions
  • The national Hospital Insurance Fund (NHIF) now replaced by Social Hospital Insurance (SHI) in 2024 – register your employees and remit contributions
  • Professional indemnity – for Insurance Brokers.
  • Marine Cargo Insurance – All importers of all goods destined to Kenya are required to obtain Marine Cargo Insurance from a locally licensed insurer before customs clearance, effective from February 14, 2025.

Get ALL Your Life Insurance, Investments and Retirement Plan Solutions Today

Frequently Asked Questions

We provide a wide range of insurance solutions including long-term insurance (such as life assurance and retirement benefit schemes) and general insurance (covering property, liability, transport, health, agriculture, and more).

Our team offers personalized consultations to assess your specific needs and recommend the most suitable insurance options based on your lifestyle, risk level, business type, and future goals.

Yes, we support our clients throughout the claims process to ensure smooth, timely, and fair settlement. We advocate on your behalf and help gather necessary documentation.

Absolutely. We serve individuals, families, entrepreneurs, SMEs, corporates, and nonprofit organizations with tailored insurance packages that address their unique risk profiles.

You can contact us directly via phone or WhatsApp at +254 117 575 648 or +254 750 611 664 to speak with one of our insurance advisors. We’ll guide you step-by-step through selection and enrollment.